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The Curly Shag Is Making A Comeback

The shag is back, and it's curl-a-licious!

The shag hairstyle was in its heyday during the 1970s. During that era, celebrities like Jane Fonda, Stevie Nicks and Mick Jagger were among the cool set sporting this iconic 'do. Fast forward to the present day and what's old is now new again! The iconic curly shag has made a roaring return to popularity, meaning there's never been a better time to jump on board the trend!

What is the curly shag?

A shag hairstyle uses layers to create volume around the crown of the head. The cut then tapers down into feathered ends, usually at bob or shoulder length. The style also often features a defined fringe. As for the styling? It's always disheveled with a sassy, rocker attitude.

How is the shag different today?

The contemporary interpretation of the shag is less intense in both its shape and length. For instance, a lob (long bob) can have a shag element if it includes long and short sections as well as plenty of texture. The 2017 take on the shag also incorporates current hair colour techniques to add depth, shine and volume to the hair. Another important element of the modern shag is the finish – the look should be laid-back, textural and natural, which is achieved through strategic use of styling products.

How do you style a curly shag?

If you've decided to jump on board the shag bandwagon, then your first port of call is to head into a salon. To achieve the perfect modern shag, your cut must be left in the hands of the experts. Then, when you're styling your hairdo at home, try using a texturizing product like L'Oréal Professionnel Tecni.ART Texture Dust Powder to give the hair body and fullness without any heaviness.

I haven't got curly hair: can I get the look?

Yes! It might take a little more effort, but even those with straight hair can summon the curls to their shag hairstyle. The L'Oréal Professionnel Dulcia Tonica perm treatment offers long-lasting and highly resistant and protected curls, meaning you don't have to worry about curling your hair every time you style your shag.

Image credits: L'Oreal Professionnel

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