Latest Hair
Colour Trends

Get inspired by our latest color signature services before your visit in salon.

INOA

The luxurious in-salon color experience. Powered by oil. No ammonia.

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iNOA Red Nebula.

The latest iNOA color collection presents new cool burgundy reds with high visibility dyes. For intense visibility on dark hair​.

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High impact color.

An undeniable color performance, thanks to its ODS technology.​ iNOA’s formula with no ammonia and 60% oil inside provides a unique color experience.

Dia Color

Demi-permanent color with no ammonia.
The end of dull hair is here with breakthrough Melanin Filler

Discover now
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French Balayage.

The professional 2-step technique associating perfectly blended lightening to a nourishing gloss.

Get inspired by French Balayage Pearls for dimensional, luminous and pearly effects.

Shop now
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Blond Studio.

The widest lightening toolbox for all services.

Shop now
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Dia Light

The acidic gel-cream technology to neutralize & gloss after lightening and refresh lengths after color, the French way.

Discover now
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Majirel.

Permanent hair color highly concentrated in
caring agents offering perfect coverage of grey hair.

Shop now
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My Hair [iD]

Discover the holistic global color consultation tool featuring iNOA.

Receive your professional diagnosis

Ask your hairstylist to experience My Hair [iD], the professional color consultation.

Latest haircolor innovations.

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Dia Color

New in salon! Demi-permanent color with no ammonia. 

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iNOA Black Abyss

Immersion into a surreal palette of pro-recipes for deepest blacks with a hint of color results.

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Dia Light

Discover the new 2 beige iridescent pearl shades and the 3 new cool pearl shades.

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Majirel

A true-to-tone palette, highly concentrated in caring Ionène G.