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MAJIREL GLOWTHE 1ST TRANSLUCENT PERMANENT HAIR COLOUR

Discover Majirel Glow,
co-developed with our
hair artists community

In 2020, L’Oréal Professionnel re-invents the definition of French natural-looking hair colour and creates an exclusive new cool taste, all in translucency for ultimate neutralised colour results. Majirel Glow brings +50% more light reflection** to the hair for extreme luminosity and is formulated with a specifically designed range of dyes, balanced with more reflects and low depth for X4 more translucency***

**instrumental test
***instrumental test vs Majirel core range
Discover

1.

THE GLOW TREND

Glow trend in hair colour: what does it mean?

The world of permanent hair colour is now shifting. Glow is the new emerging colour taste: translucent, cool, luminous, ultra-natural.  Already firmly established in make-up and skincare, the Glow trend is a new must in hair colour - a new generation of cool translucent colours that reveals the natural look, shine and radiance of the hair itself.

2.

What is different?

It’s a new way of formulating the shades. 

This new Glow technology, with more reflects and less base, preserves the hair’s natural transparency and leaves a veil of translucent colour, allowing a more natural and luminous finish. Majirel Glow reflects a new trend for ultra-natural and subtly translucent colours.

MAJIREL GLOW

Discover the new Glow technology : no more compromise between neutralisation and luminosity.

NEUTRALISATION , LUMINOSITY & TRANSLUCENCY.

NEUTRALISATION 

Boosted in cool reflects, for an ultimate neutralised colour result. 
Thanks to its high concentration in cool dyes the Glow technology gives your hair a sublime neutralised finish on all bases.

LUMINOSITY 

+50% light reflection**, for extreme luminosity. 
The new Glow formula is based mostly on reflect and brings your hair transparency, for a natural sheer effect. Your hair will look  shinier and glossier.  

TRANSLUCENCY

4x more transparency*** thanks to a specific dyes balance. 
Compared to a classic oxidative permanent colour, Glow gives your hair a sophisticated multi-tonal look, with very subtle and translucent coverage up to 30% grey hair.

DISCOVER THE GLOW SHADES , FROM BEIGE, TO ASH & IRIDESCENT, DESIGNED FOR ALL BASES.

Glow can be suitable for everyone and offers a complete professional palette of light and dark shades. 

The light shades are specifically formulated for light bases, to be applied on bases from 6 to 9 &10. 

The dark shades are specifically formulated for dark bases, to be applied on bases from 1 & 2 to 5. 

Glow shades can be applied on different base levels, meaning the colour can vary depending on the diameter of the hair, the undercoat reached, the oxidant level and the quantity of white hair.

GLOW FOR EVERYONE

GLOW FOR ALL

Ask for a Glow service in salon. Glow is for everyone, whether you have natural hair or coloured hair (light or dark bases).

If you have natural hair vs if you have coloured hair 

Discover the new Glow service to add extra dimension to the hair: Glow service for natural hair, and Glow Refresh for coloured hair.

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