Metal Detox | 300 ml
• Colour treated
• 87% less breakage risk*
• 100% reliable colour result**
• Healthy looking, shiny hair
This hair detoxifying shampoo is powered by patented Glicoamine technology to neutralise metal accumulation inside hair fibres.
Metal particles accumulate inside the hair fibre from exposure to water during regular washing. This negatively impacts colour results and enhances the risk of hair breakage during colouring services. L’Oréal Professionnel introduces a ground-breaking solution to this problem with the Metal Detox Hair Protocol, a member of the Serie Expert collection of targeted hair care products developed to meet specific hair concerns. Using Metal Detox as part of your hair regime will improve colour vitality while reducing hair breakage.
The Serie Expert Metal Detox Shampoo is a concentrated cleansing shampoo for colour treated hair. It works to detoxify hair from metals from the hair before applying colour such as balayage or lightening services, and protects against further deposits.
The generous, rich formula in this hair detoxifying shampoo transforms into a concentrated foam to gently cleanse hair and remove the accumulation of metal particles.
Metal Detox’s patented technology contains no sulphates and is enriched with Glicoamine - a molecule small enough to penetrate and neutralise metal found inside the hair fibre. The results of using this cleansing shampoo is hair with enhanced shine and health.
For optimal results at home, use the L’Oréal Professionnel Serie Expert Metal Detox Shampoo in conjunction with Metal Detox Conditioner and Metal Detox Hair Mask for ongoing protection from particle deposition. Find an authorised retailer now.
To get the most our of your colour, balayage or lightening services, ask your colourist for the in-salon Metal Detox protocol. Find a salon now.
*Instrumental test, after application of Pre treatment + technical procedure + Shampoo + Mask.
**Optimised colour uptake with no impact on lift.
L’Oréal Professionnel Metal Detox Shampoo is designed to be used with the same frequency as any regular shampoo. If your hair type requires shampooing daily, then go ahead and use it every day.
The Serie Expert Metal Detox Shampoo is a concentrated, creamy cleansing shampoo formula that can be applied evenly on wet hair and lathered until a rich foam is obtained. Alternatively, lather in the hands prior to make distribution easier, then apply to wet hair and massage gently into scalp. Rinse thoroughly & follow with Metal Detox Conditioner or Hair Mask.
L’Oréal Professionnel Metal Detox Shampoo is part of the greater Metal Detox hair care collection, designed to protect and strengthen colour treated hair from the negative effects of metal particle accumulation.